The 6 Golden Rules to Creating Successful Video Marketing Strategy
Video takes a lot of time to produce. It’s a fact. No matter how much experience you have, it is still quite a time-consuming process, unless you’re jumping on a live and just streaming it as it is. However, the nature of the process shouldn’t stop you from using...
The 3 P’s of Video Strategy
“Video takes a lot of time, that's why I prefer writing, because I can do it anywhere at any time. I just grab my phone or a piece of paper and write it.” This is what I hear a lot of from the most steadfast ‘avoiders of video’. To be fair, it is all completely true....
Overcoming the Fear of Being Judged on Video
Your fear of being judged on video is 100% valid. There are loads of biological and psychological reasons to back this up. As humans, it’s always been beneficial to belong and to fit in with the group. Ever since we lived in tribes, we had to belong to be able to...
4 FAQ’s About Creating Video
Creating video content from scratch as a complete beginner can feel very overwhelming. There’s lots of pressure to perform well, create the perfect set-up, and have the confidence to post it online. You already know how effective video content can be for your business...
How to Look Confident on Camera (Even if You’re Not!)
'I lose my confidence as soon as I hit record.' With the pressure of social media and the rapid rise of digital marketing, videos have now become the best and quickest way to reach out to larger audiences and stay on top of the game… if done well. I see so many...
Using Online Video to Boost your Search Engine Optimisation (SEO)
Online Videos and Search Engine Optimisation (SEO) Using video to boost your Search Engine Optimisation (SEO) According to Internet Live Stats, it shows that Google acquires over 63,000 searches per second every single day. As a marketer, some of us are driven to stay...