In the Spotlight
Tips, Tricks & Mythbusters
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WHY LANDING PAGE VIDEOS CAN BE A BAD IDEA

WHY LANDING PAGE VIDEOS CAN BE A BAD IDEA

What? A video marketing pro saying that landing page videos are a bad idea? Let me explain... I’ve spent my entire career learning about and working with video, so I can call myself an expert. Recently, I’ve been teaching people how to make their own videos for social...

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HOW TO BOOST YOUR MESSAGING USING VIDEO

HOW TO BOOST YOUR MESSAGING USING VIDEO

I’ve discussed getting your messaging right and let me emphasise now that it’s probably the most important thing in your video marketing strategy. The thing is, most people have a good idea of what message they want to communicate, but they are not sure how to do it....

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