by hannah@amethystpa.co.uk | 30 May 2022 | Blog, Video Marketing
If you’re a small business owner, you’ve probably given some thought to SEO (search engine optimisation). It’s become a buzzword over the past few years, as it has an impact on your brand’s visibility online. However, most people think of it in terms of ranking and... by hannah@amethystpa.co.uk | 27 Apr 2022 | Blog, Video Marketing
Video takes a lot of time to produce. It’s a fact. No matter how much experience you have, it is still quite a time-consuming process, unless you’re jumping on a live and just streaming it as it is. However, the nature of the process shouldn’t stop you from using...
by hannah@amethystpa.co.uk | 30 Mar 2022 | Blog, Video Marketing
You’d be surprised how often I get asked to teach people how to read a script on video. Here’s the thing: the purpose of your business video isn’t to deliver a perfect script! While it is good to prepare some copy, it’s not good to memorise or read it out while you...
by hannah@amethystpa.co.uk | 16 Mar 2022 | Blog
I know that as a small business owner, it’s easy to feel overwhelmed with all the things on your list. Video tends to creep down that list, because people are scared of it. There are many reasons for this: Not feeling confident on camera Not feeling confident using...
by hannah@amethystpa.co.uk | 23 Feb 2022 | Blog, Video Marketing
I mentioned in my last blog how February is the new December, this year a bout of food poisoning made my start even slower, but I am looking forward to the start of Spring. Whether you started the year with a bang and have faltered, or perhaps approached things more...
by info@ufocuspro.com | 9 Feb 2022 | Blog, Camera Confidence, Video Marketing
February is the month of lasting change. January is for dreamers… February is for doers. Marc Parent, multi-award-winning CEO This may seem like a strange statement to make, after all people prefer to say “February is the new January,” but for me this month is...